increase sales —detection and improvement of elements that make it difficult to navigate on the website and performing key actions will directly increase the conversion of your website
gain an advantage over the competition —users are more likely to return to a website that is intuitive, attractive and meets their expectations
improve the attractiveness of the website or application — you will make users more willing to use it and carry out their tasks (shopping, registration, leaving a contact)
Offer — UX Research
Preparation of research scenarios allowing to test key user paths
Recruitment of respondents representing the target group
Conducting the research by 2 experts (task usability tests extended with in-depth interview)
Analysis of the research results and preparation of a report including a description of the research methodology, a list of problems encountered by users along with their importance, recommendations for further actions
Discussion of the test results with the client
Expert UX audit which is an extension of the UX study
Visualization of improvements in problematic areas in the form of mock-ups or designs
Expert consultations during the implementation of the improvements recommended in the report
Identifying good practices to solve problems on the basis of ready-made solutions (benchmarks)
Benchmarking - comparative analysis with competitors' solutions
For 5 years we have been supporting the online industry in the field of consulting, UX audits and designing useful interfaces. We support e-commerce by streamlining stores (facilitating purchases and finding the information sought) and their processes (developing platforms supporting sales service).
Last year, we were awarded by the Clutch platform as one of the best UX agencies in Poland.
“The UX audit was carried out very carefully and on time. It resulted in a detailed report, clearly indicating the areas that needed to be improved, both in the UX and technical layers."
“Using Overlap Studio's recommendation, we have rebuilt our blog. Since then, we have seen a significant increase in the number of unique visitors and page views. "
"Overlap Studio conducted a field study by conducting in-depth interviews with our key customers. Based on their conclusions, we changed the product and directed it in the right direction."
"Thanks to the cooperation with Overlap Studio, as many people signed up for training in the first month as before for six months, and now participants sign up for my training even six months in advance."
E-commerce UX Audit
Make shopping easier for your customers, increase the value of the basket